← The work · SH 140 · Saudi Vision 2030
Highlights of Vision 2030
Home ownership past its target, tourism revenue up 148%, four universities in the world’s top 500 — the highlights of Vision 2030 in counters, cards and diamond masks.
01 The film
The Vision 2030 logo builds into the title: highlights of Vision 2030. The Kingdom races the future — 20 places up the global competitiveness index, to 16th. Home ownership passes its target, with more than 65% of Saudi families owning their homes. Saudi welcomes the world: international tourism revenue is up 148% on 2019. Agriculture adds 114 billion riyals to GDP, four Saudi universities rank among the world’s top 500, and the achievements turn the vision into reality — before a dotted map of the Kingdom closes it: your guide to glory.
02 The craft
- Every chapter enters on a transition and ends the instant its last element lands — a counter’s final digit, the line under it, or the icon.
- The diamond from the Vision 2030 mark becomes the mask, the wipe and the frame for the footage.
- Counters land in turn — the second a beat after the first — so the eye reads them in order.
Palette
- #281e46
- #6b616a
- #d5d2ce
- #57a582
- #43345d
- #b5a5e4
- #1d182f
- K1
- K2
- K3
- K4
- K5
- K6
- K7
- K8
- K9
- K10
