← The work · SH 030 · Manafa
No Hero, No Heroine
Every success has a great story behind it — and Manafa’s has no single hero. A fast-cut kinetic-type film in which the investors are the story.
01 The film
The voice-over sets it up: every success story has a great story behind it — and ours has no hero and no heroine. Portraits fill the grid: the people who trusted Manafa, invested and contributed. A pie chart becomes 3 billion, two ears hear it right, Ronaldo’s “SIUUU” sweeps through the type, rockets head for the moon and planes count 10, 20, 22. A coin becomes a fingerprint, identity cards stack up, the team stands together, and the film ends in one voice: thank you.
02 The craft
- Type is the camera: each word enters, holds for the voice and exits before the cut, so the edit never stops moving.
- Cut-outs — portraits, coins, rockets, planes — are animated like paper on flat brand blue and lilac.
- Seven sequences follow the script’s sentences, so the rhythm of the voice-over is the rhythm of the film.
Palette
- #0c1696
- #8e8fbd
- #ced8f4
- #186bc9
- #292e72
- #0609cc
- #605975
- #060733
- K1
- K2
- K3
- K4
- K5
- K6
- K7
- K8
- K9
- K10
